Post by account_disabled on Mar 16, 2024 4:41:16 GMT
How to use Snapchat in the fashion industry? Who uses it profitably? Some interesting data for Pop Up Magazine readers! The Brand was valued at 10 billion dollars by the Kleiner Perkins Caufield & Byers fund , one of the best-known venture capital firms in Silicon Valley, which on this basis invested 20 million dollars in the company for a stake of less than 1%. The investment fund's move decrees a surge in the value of the social network compared to the 2 billion with which the company was valued last year. But how do Italian fashion bloggers use this social network? Let's find out together.
Chiara Biasi Our Chiari often uses Snapchat to Find Your Phone Number publish videos in which she shows her ironic side by singing and dancing, but also to show herself in all her beauty with outfits from brands like Patrizia Pepe. Biasi has also recently created a line of ''poisson d'amour'' swimsuits which she is advertising on all social media. Furthermore, she loves to film herself during her travels around Italy, thus giving the public glimpses of daily life. chiara-biasi-37 Veronica Ferraro The ''Fashion fruit'' blogger loves to post videos in which she portrays herself training in the gym, but also at the events she participates in such as the one organized by Magnum during which she posted photos and videos sponsoring the event
. I therefore believe that Snapchat is becoming a social network in which the distances between brands and the public are becoming increasingly shorter, making people feel more and more involved. Chiara Ferragni The most famous fashion blogger uses Snapchat to show her lifestyle: fashion shows, concerts, shootings, travel. She also dares by posting videos of her daily life, showing a funnier side that didn't seem to belong to her. She probably uses it as a social network for the storytelling of her daily life rather than for the communication of the brands with which she collaborates, something which is instead evident on other social networks such as Instagram or her blog.
Chiara Biasi Our Chiari often uses Snapchat to Find Your Phone Number publish videos in which she shows her ironic side by singing and dancing, but also to show herself in all her beauty with outfits from brands like Patrizia Pepe. Biasi has also recently created a line of ''poisson d'amour'' swimsuits which she is advertising on all social media. Furthermore, she loves to film herself during her travels around Italy, thus giving the public glimpses of daily life. chiara-biasi-37 Veronica Ferraro The ''Fashion fruit'' blogger loves to post videos in which she portrays herself training in the gym, but also at the events she participates in such as the one organized by Magnum during which she posted photos and videos sponsoring the event
. I therefore believe that Snapchat is becoming a social network in which the distances between brands and the public are becoming increasingly shorter, making people feel more and more involved. Chiara Ferragni The most famous fashion blogger uses Snapchat to show her lifestyle: fashion shows, concerts, shootings, travel. She also dares by posting videos of her daily life, showing a funnier side that didn't seem to belong to her. She probably uses it as a social network for the storytelling of her daily life rather than for the communication of the brands with which she collaborates, something which is instead evident on other social networks such as Instagram or her blog.